SaaSGrid
Metrics
Growth Metrics
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Retention Metrics
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Unit Economics Metrics
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Growth Rates
Growth Rates
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Settings
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Metrics Library

SaaSGrid turns your data into hundreds of ready-to-use SaaS metrics. Explore our Metrics Library for insights into every part of your business, all the way from quote to cash.
Pipeline
Growth
Retention
Billings
Efficiency
Settings
7 metrics

Opportunities Created

Total number of sales opportunities created.
7 metrics

Pipeline Value

Total value of all open deals in sales pipeline.
7 metrics

Weighted Pipeline Value

Pipeline value weighted by current stage.
7 metrics

Stage Conversion Rate

Percentage of deals that progress in the sales pipeline.
7 metrics

Stage Win Rate

Percentage of deals in stage that are eventually won.
7 metrics

Average Time in Stage

Average time a deal spends in a stage.
7 metrics

Sales Cycle Length

Total deal length for a closed won deal.
7 metrics

Pipeline Waterfall

Changes and movements in a sales pipeline.
7 metrics

ARR

Total annual value of recurring subscription revenue from active customers.
7 metrics

MRR

Total monthly value of recurring subscription revenue from active customers.
7 metrics

TCV

Total amount of revenue from a customer contract.
7 metrics

Bookings

Recurring revenue from renewed, new, and expanding customers.
7 metrics

ARR Plan

Recurring revenue targets for SaaS businesses.
7 metrics

Revenue

Total amount of money generated before expenses.
7 metrics

Customers

Number of active organizations in a period.
7 metrics

ACV

Average annualized customer contract value.
7 metrics

Customer Concentration

Average annualized customer contract value.
2  metrics

Net Dollar Retention

Percentage of recurring revenue retained from existing customers over a given period, accounting for expansion, contraction, and churn.
2  metrics

Gross Dollar Retention

Percentage of recurring revenue retained from existing customers over a given period, only accounting for contraction and churn.
2  metrics

Renewal

Monitor customer retention during active renewals.
2  metrics

Customers Up for Renewal

Number of customers that are up for renewal in a period.
2  metrics

ARR Up for Renewal

ARR that is up for renewal in a period.
2  metrics

Logo Retention

Calculate retention in terms of number of customers.
7 metrics

Billings

Total value of invoices sent to a customer in a period.
7 metrics

New Sales ARR / S&M

Ratio of new sales to S&M expenses.
7 metrics

CAC

Money spent to acquire new customers.
7 metrics

Magic Number

Ration of net new recurring revenue to S&M expenses.
7 metrics

CAC Payback

Months taken for gross profit to equal acquisition cost.
7 metrics

Gross Margin

Percentage of revenue remaining after COGS is subtracted.
7 metrics

Burn Multiple

Ratio of cash burned to net new ARR.
7 metrics

LTV

Lifetime gross profit of a customer.
7 metrics

LTV/CAC Ratio

Ratio of lifetime gross profit to acquisition cost for a customer.
7 metrics

Burn

Change in cash balance over a period.
7 metrics

Runway

Total operating months remaining given current cash balance and burn.
7 metrics

S&M % of Revenue

Ratio of S&M expenses to revenue.
7 metrics

R&D % of Revenue

Ratio of R&D expenses to revenue.
7 metrics

G&A % of Revenue

Ratio of G&A expenses to revenue.
7 metrics

ARR per Employee

Ratio of total ARR to number of employees.
7 metrics

Headcount

Number of employees in a period.
Chart Settings
Sort and filter your data by customers, dates, and more.

Customer Segments

Breakout customers by custom attributes.

Expense Segments

Separate expenses with expense categories.

Date Range

Control start and end dates in reporting.

Date Aggregation

View metrics on a monthly, quarterly, or yearly basis.
Calculation Settings
Control your metrics with customizable calculations.

Revenue Type

Distinguish between live and contracted revenue.

Trailing Period Setting

Edit time periods to compare metrics.

S&M Offset

Compare spend in one period to sales in the next period.

Cohort Retention Baseline

Customize the start month for retention metrics.
Growth Rates
See how your business is improving over time.

Period over Period

Track growth on a monthly or quarterly basis.

Year over Year

Track growth on a yearly basis.

CMGR

Average monthly growth over a period.
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Included Metrics

Trailing Period

Control the period of time to track retention over.

Cohorted

Track retention across different customer cohorts.