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Customer Concentration

Customer Concentration is a measure of the distribution of revenue within a company’s customer base. SaaSGrid always calculates Customer Concentration using the last month of the dataset.

For each customer x:

For each customer, the value for percent of customers and percent of revenue is mapped on the chart.

For example, for a company with 20 customers and $500 in revenue, where the largest customer produces $100 per month in revenue: 5% of customers (1/20) produces 20% of revenue (100/500).